Archive for January, 2013

Device Neutral

Thursday, January 31st, 2013

It’s not “a PowerPoint” but rather it’s a “presentation.”

This is something to keep in mind when you begin planning lessons in schools that have BYOD (Bring Your Own Device) policies.

Ron Milliner gave a great presentation on the use of Device-Neutral Assignments in a BYOD School at a recent FETC conference. Among his recommendation was to consider that you will either have to modify all your existing assignments to suit a broad range of devices from iPads to Android phones or you can modify the language in your assignments and let the students find the application that will accomplish the task.

Citing a Tweet

Wednesday, January 30th, 2013

It happens. You are writing an academic paper and you come across a tweet that is an essential part of your paper. How do you cite it? MLA has a very simple citation method.

In the EDMT program, we use APA formatting and that formatting is a little more exacting. Chelsea Lee has a great post on how to cite Twitter and Facebook Updates. She shares a very good example:

BarackObama. (2009a, July 15). Launched American Graduation Initiative to help additional 5 mill. Americans graduate college by 2020: [Twitter post]. Retrieved from

By retaining the author name as written, she notes that the process of retrieving the tweet is easier and, of course, in research writing, retrieval is a very important factor in how and why we cite.


Monday, January 28th, 2013

If you want a quick and easy way to visualize the growth of your followers on Twitter, look at the Wildfire Social Media Monitor. While your total number of followers on Twitter is really more of a vanity metric, the Wildfire tool is a great way to see if certain accounts have been artificially increasing their following.

You can also compare your growth in followers against those of your competitors. Warning though, many of the more popular Twitterers will make your robust growth in followers look like a flat line.

Scoop It!

Friday, January 25th, 2013

At least one course in the EDMT program is using Scoop It! to update students with current stories from around the blogosphere. In EDMT 627, I have set up a Scoop It! page at which anyone may visit and anyone may contribute an article they have found.

The curation of the articles is rather easy. Scoop It!’s search engines scour blogs and web sites for posts following the parameters you set. You need only glance through each article and either Trash or Scoop. With a single click you add the article to your page. 

McVey's Scoop page for EDMT 627

Check it out and start your own. Become a curator.


Social Media Influencers

Friday, January 25th, 2013

So what kind of Social Media Influencer are you?

Klout produced an interesting matrix of Social Media Influencers (see image) but not everybody agrees or they find the matrix to be inefficient.

Influence Matrix

Lisa Barone came up with a simpler list that corresponds well with Klout’s list:

  • The networker (Social Butterfly): one who has the biggest contact list and found on all platforms. He or she who knows everybody and everybody knows him or her.
  • The opinion leader (Thought Leader): one who can become the best ambassador of a brand. He or she has built a strong authority in his or her field by based on credibility. Their messages are most often commented on and retweeted.
  • The discoverer (Trendsetter): one who is always the first to use a new platform.  Constantly on the lookout for new trends, they become the “hub” in the sector.
  • The sharer (Reporter): one who distributes information to the bloggers to journalists through the specialized webzines. He or she usually amplify messages.
  • The user (Everyday Customer): one that represents the regular customer. He or she does not have a network as large as the networker, but his or her network remains equally important.

So where do you fit?